Brookwood Village

As a community staple for more than 40 years, Brookwood Village (previously known as Brookwood Mall) needed to attract shoppers back inside the traditional mall setting. Peritus was hired to share Brookwood Village’s evolution as a sentimental community gathering spot throughout Birmingham’s history. Our team connected with community influencers to bring Brookwood Village’s nostalgia to life through strategic messaging and secured media placements showcasing the entertainment destination’s plans and innovative lifestyle tenants.