As seen in Birmingham Business Journal’s Guest Notebook: Lousie emphasizes the value of stepping away from daily operations, as she shares lessons from a three-month disconnected maternity leave. Trusting her team allowed them to grow, innovate, and handle challenges while giving her clarity to focus on strategy. She urges leaders to let go, foster team growth, and model a healthy work culture, making stepping back an investment in a stronger, more sustainable business.
Read MoreLiz Boyle’s summer at Peritus combined hands-on PR experience with a welcoming team culture. From helping with projects for RCX Sports and Innovate Alabama to promoting the MLB Field of Dreams Game, Liz gained valuable skills and felt right at home. She returns to her studies with a deeper appreciation for teamwork and the impact of public relations.
Read MoreAdvocacy can be a powerful force for change, helping organizations amplify their voices and influence decision-makers. Discover how to create a powerful advocacy strategy with eight actionable steps — from identifying your core issue and understanding the landscape to crafting compelling messages and building strong relationships. Equip your organization with practical tools to drive meaningful change and make an impact in today’s advocacy landscape.
Read MoreEver wonder how ideas become action? Or how policies that shape our world come to life? Behind every new law or initiative are organizations and individuals working strategically to create change. These efforts don’t just happen — they’re the result of thoughtful advocacy.
Read MoreEmbrace your inner Mary Poppins to master resourcefulness in communications. Learn to leverage lifelong learning, tap into available resources, and draw inspiration to work smarter, not harder, and achieve extraordinary results in your projects.
Read MoreThe blog emphasizes the importance of effective time management in the PR industry, offering practical tips like time blocking, task batching and day theming. By committing to these strategies, individuals can transform time into an ally for improved productivity and overall well-being in both professional and personal spheres.
Read MoreLearn the art of Closing the Loop (CTL) for effective communication in emails and project management, a crucial soft skill for career success. Discover game-changing tips from PERITUS public relations to ensure clarity and trust in your communications.
Read More
